For the H&M Animal Campaign, we collaborated with a renowned choreographer and a group of professional ballet dancers to create a raw, untamed performance in the heart of the desert. Moving with primal energy, they embodied animalistic motions—graceful yet instinctive—while their faces remained unseen, allowing the wildness of their movements to take center stage. Set against the vast, untamed landscape, the campaign blurred the line between human and nature, capturing a powerful expression of freedom, strength, and the untethered spirit of the wild.